Wills Forever is a South African online estate planning service that makes creating legally valid wills simple, affordable, and accessible to all. The objective of this project was to design and develop a professional, trustworthy website with a powerful interactive will generation tool that guides users through the process while ensuring compliance with South African law.
Key Focus Areas
- Professional, calm and trustworthy design
- Interactive online will drafting with conditional logic
- Clear communication of estate planning services
- Fully responsive across all devices
Approach
- Conducted research on South African estate law, will requirements, and best practices for online legal tools.
- Designed a clean, empathetic homepage that highlights Wills Forever’s mission and builds user confidence.
- Developed detailed service sections covering will drafting, trusts, will updates, executor appointments, and estate administration.
- Built a complex Generate Will Form featuring advanced conditional logic, dynamic field visibility, and real-time JSON submission to the backend API.
- Implemented a custom backend lead tracking system to monitor agent submissions and manage month-end commissions.
- Created customized isiZulu versions of the forms and content to improve accessibility for a wider South African audience.
- Ensured high security standards, fast performance, and full responsiveness on desktop and mobile platforms.
Outcome The final website effectively positions Wills Forever as a modern and user-friendly solution for estate planning. The platform strengthens brand credibility, simplifies the will creation process through its intelligent form, and provides efficient backend tools for agent management and lead tracking.